Customer Experience as the new currency of loyalty: CRM and AI strategy for real-time personalization
74% of consumers make purchases based on experience, not price—and 97% say it drives loyalty. Learn how CRM and AI fuel real-time personalization to meet rising expectations and give your brand a competitive edge.
Data-driven loyalty: How predictive analytics and AI increase customer engagement by 53%
Hint: generic loyalty programs are dead. Learn how personalized experiences are the new key to keeping customers hooked and boosting your bottom line by up to 95%!
RITS Professional Becomes a Partner of the Women in Tech Summit 2025!
We are thrilled to announce that RITS Professional is now an official partner of the Women in Tech Summit 2025 – the largest event in Central and Eastern Europe dedicated to women in the tech and STEM industries!
Poland: Europe’s IT powerhouse – why tech leaders are shifting to Central Europe
The three pain points that keep technology executives awake at night: software projects consistently over budget, frustrating delays due to timezone and communication barriers, and the constant worry about data security when working with offshore partners. What if there is a single decision that can solve them all? We won’t keep you in suspense: it’s about outsourcing your IT services to Poland.
Why customers leave loyalty programs – key mistakes and what to fix
As a brand grows, investing in loyal customers and fostering long-term, mutually beneficial relationships between them and the company becomes crucial. Modern businesses place significant emphasis on building customer loyalty by creating unique loyalty programs. However, in practice, these programs often lead to customer attrition rather than customer engagement. Why do customers leave loyalty programs?
Why are loyalty programs not working? The real reasons behind customer churn
Data-driven loyalty programs serve as tools to enhance engagement and build consumer trust. However, something that should, in theory, maintain relationships and drive repeat purchases often proves ineffective in reality. Why does this happen? What will customer loyalty trends 2025 look like?
