Blog

How Creatio Differs From Other Well-Known CRM Platforms
This isn’t just another feature comparison. It’s a clash of philosophies: ubiquitous no-code and built-in process automation (BPM) versus traditional, complex, and costly platforms. Discover why for many companies, it’s Creatio CRM that proves to be the perfect fit.

7 Deadly CRM selection mistakes (and how to beat them)
Choosing a CRM system is a strategic decision. However, hard data shows that 7 out of 10 companies fail to achieve the intended benefits from this investment. Why? The problem is often a lack of needs analysis, underestimating implementation costs, and a lack of management involvement. Read about the 7 most common mistakes made during the selection phase and discover what steps you need to take to ensure your new CRM becomes a real growth engine, and not just another underutilized IT tool.

From Hype to Impact: LLM for Customer Support
Beyond the buzzwords, Large Language Models are already redefining how companies connect with their customers — from instant support and smarter routing to proactive engagement and personalized interactions that truly scale. In this article, we dive into real-world use cases and tangible results that show how LLMs are delivering measurable value today. Read on to discover how AI is reshaping the customer experience — and what it means for your business.

Loyalty Engine: Advanced Stand-Alone or Simple Built-In eCommerce Platform
A loyalty engine is the core technology that powers modern loyalty programs—rewarding customers, adding gamification, and driving retention. Discover how it boosts engagement and customer lifetime value. Read the full article to see how it works in practice.
Read on to see exactly how Creatio can bring complete clarity and control to your sales funnel!
Read the article and find out how to organize your sales processes once and for all with Creatio!