Blog

Retention 3.0: how AI and predictive analytics transform loyalty program retention
Retention 3.0 represents a fundamental shift in how businesses approach customer loyalty, moving from generic, reactive tactics to AI-driven, predictive, and hyper-personalized engagement strategies. The main goal? Introducing measurable reductions in churn and unlocking unprecedented levels of customer lifetime value optimization. How can you leverage this strategy in your business? Let’s find out!

The CDO dashboard: a complete reporting framework for loyalty and marketing automation
Gain full ROI visibility with a CDO dashboard that integrates loyalty and marketing data for smarter, data-driven business decisions.

From chatbot to AI assistant: How advanced solutions are revolutionizing loyalty programs
Traditional loyalty programs are struggling to keep up with digital demands. Learn how AI assistants are transforming customer relationships, enabling personalized experiences that significantly increase engagement, satisfaction, and customer value.

Customer Experience as the new currency of loyalty: CRM and AI strategy for real-time personalization
74% of consumers make purchases based on experience, not price—and 97% say it drives loyalty. Learn how CRM and AI fuel real-time personalization to meet rising expectations and give your brand a competitive edge.